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After closing a large sales order because a simple product video sent to them by a supplier, directors at The Nedlands Group have decided to utilise this digital marketing tool and get a few videos produced for their flagship products.
The video’s aims:
- To introduce the product range to a wide audience
- To showcase features and benefits in an engaging way
- To reinforce branding via colour themes and visuals
- To improve the company’s online presence
After an initial briefing and supplying the relevant information the video was ready and submitted within one week. After being reviewed by directors and the company’s marketing team, minor amends were requested. These amends were done within two working days. Minor amends such as changing some text and bullet points do not get charged, as these are included in prices.
Although the video have only been uploaded for a week (04/02/2019), it has received great feedback and inquiring about the product has seen an increase. It has received many likes and shares within the electrical wholesale industry. Please check back in a couple of weeks for an update on how the video did on the long term.
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